What’s the Difference? – Service Framework vs. SOP’S
Recently, I met with an agency owner the other day and he told me‘I just need a clear process’. Of course, my ears perked up and my immediate question was ‘a process…
Agency Success Story – Brennen Bliss – We Discuss Productization, Project Management, Lead Generation, Pricing and more….
18 Minute Listen ... I had the pleasure of interviewing one of my coaching clients the other week. I asked him about how far he’s come, and how quickly he’s…
How to Productize Your Digital Agency
What is productization? According to Investopedia: "When something has been productized it means that it has been taken from a raw or minimally developed idea and has been turned into a…
8 Step Perfect Project Lifecycle for Your Digital Agency
6 Minute Read ... Congratulations. You’ve done it! You’ve made the sale! The hard part is over!Right?Wrong… The fun has only just begun.Managing digital projects is no easy task, they present a…
The #1 Pricing Model for Your Digital Agency
3 Minute Read ... What is the perfect pricing model for your digital agency?Ask 5 people and you’ll get 5 different answers.It depends on a variety of factors such as…
How-To Pick the Best Niche for Your Digital Agency
7 Minute Read ... Choosing a niche is a crucial first step in forming your agency, but it's a risky move to make because the niche you pick will ultimately make…
How to Attract Your Ideal Customer Avatar
6 Minute Read ... A customer avatar is your ideal client, the perfect person for your agency to help. It’s more narrow than your target audience. Your target audience is…
Vision Statement Value – Why Your Digital Agency Needs One
3 Minute Read ... When you’re in the early stages of developing your agency you tend to focus on one thing: becoming profitable. So, how do you get there? Sell more,…
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