In my article I cover the nine reasons why your agency should stand up and take notice of the seismic shifts happening in the social media world. If you have any revenue or if your agency is Facebook Ad Manager dependent you might want to start diversifying your monthly revenue on different social media platforms. Below are the 4 reasons I discuss in the article.
2. Facebook Is Embroiled In Legal Battles
Facebook bought Instagram for $1 billion in 2012 and WhatsApp in 2014 for $22 billion, two deals that the government could have blocked at the time but did not...Read More
In my opinion, Facebook, while still useful and still serving a purpose, is nowhere near as compelling a platform as it once was. With more and more people frustrated with Facebook and its perceived overreach of power, pending lawsuits and the rise of competitors, Facebook's shine may be starting to wear off. Be aware of the changes and stay proactive, but most of all, be careful where you are placing your hard-earned advertising dollars as platforms and audiences shift beneath our feet. Only time will tell where the best investment for your advertising dollars will be in the coming years.
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